Traffic-Changing Consumer Choice: Experts Gather to Ensure a Future for Endangered Species



Hong Kong, 11th March 2016—More than 100 behaviour change experts and practitioners met this week in Hong Kong to formulate innovative approaches and action plans to change the knowledge, attitudes and practice of consumers of illegal wildlife products.


Participants from approximately 60 organizations across the globe represented diverse professional and research experience on influencing consumer choice and a wide spectrum of markets, economies and cultures.


“This was a groundbreaking gathering of demand reduction experts, and we’re confident that between us, we have made great progress in establishing the collaborations and strategies that are needed to prompt major changes in consumer buying behaviour” said Steven Broad, Executive Director of TRAFFIC.


By examining recent research on behaviour change in fields beyond conservation, attendees considered innovative ways to influence consumer choice. Success stories, challenges, lessons learned and insights arising helped to promote fresh thinking around messaging and messengers being used across the sector. This catalysed the development of wide ranging commitments such as co-ordinating approaches to developing research methodologies and gaining consumer insight; and developing a community of practice around how best to change purchasing preferences, buyer behaviour and potential consumer intentions.


“The energy and knowledge shared this week are essential to help us all work together more strategically to stop the demand for wildlife products and save wildlife,” said Dr Mary Rowen, Senior Biodiversity Advisor for USAID.


“Demand reduction plays a crucial role in tackling poaching and wildlife trafficking along the entire illegal trade chain. This meeting has highlighted very important lessons learned from previous approaches to change consumer behaviour, which we now need to incorporate systematically into the design of future efforts,” said Klemens Riha of GIZ, Coordinator of the German Government’s global “Polifund” project to combat poaching and illegal wildlife trade.


For more Information, please check: HERE

Go back


Forest defenders on the COVID-19 frontline stand ready to assist the global EU response – Fern

These efforts go hand in hand with ensuring continued responsible management of natural resources and preventing unsustainably and illegally sourced forest commodities. In the Democratic Republic of Congo, forest-monitoring organisations Observatoire de la Gouvernance Forestière (OGF) and Réseau des observateurs indépendants des ressources naturelles (RENOI) are set to carry out COVID awareness-raising in at-risk forest areas, and will also assess COVID’s impact on forest management and governance commitments under the Central African Forest Initiative (CAFI). Across the Congo Basin, fears that a proper lack of oversight may put forests and forest peoples in danger are looming despite emerging initiatives.

Read more …

22 May 2020 International Day for Biological Diversity

The theme of the 2020 International Day for Biological Diversity is “Our Solutions are in Nature”. It shows that "Biodiversity remains the answer to a number of sustainable development challenges that we all face. From nature-based solutions to climate, to food and water security, and sustainable livelihoods, biodiversity remains the basis for a sustainable future."

Read more …

Watch our new video – UICN

On the occasion of the World Biodiversity Day, this new PPI video proposes to illustrate this question of biodiversity conservation and the links with local economic development. It shows two testimonies, one of Alexis Kaboré (NATUDEV) who develops sustainable value chain of honey and shea butter in the PONASI complex in Burkina Faso and one of Caleb Ofori (Herp Ghana) who implements a national ecotourism project in the mountains of eastern Ghana.

Read more …

COVID-19 and smallholder producers’ access to markets - FAO

In a pandemic such as COVID-19, measures to limit the spread of the virus require physical isolation and various levels of restrictions on people’s movement, and in some cases complete lockdowns. Inevitably, these measures cause transportation delays and bottlenecks in the flow of goods and services, including in the agricultural sector.

Read more …

The impacts of COVID-19 on the forest sector: How to respond? - FAO

This brief highlights some of the identified and perceived impacts of the COVID-19 crisis on development aspects interconnected with the forest sector, with a particular emphasis on the impacts on the production and trade of forest products. It proposes a series of recommendations as a basis for policy development in the aftermath of the crisis, and highlights potential opportunities to leverage the progress achieved so far, to ensure that decades of advances are not reversed.

Read more …

COVID-19 and food safety: guidance for food businesses - FAO

The purpose of these guidelines is to highlight these additional measures so that the integrity of the food chain is maintained, and that adequate and safe food supplies are available for consumers.

Read more …

How is COVID-19 affecting the fisheries and aquaculture food systems - FAO

The full range of activities required to deliver fish and fish products from production to the final consumer is subject to indirect impacts of the pandemic through new sanitary measures, changing consumer demands, market access or logistical problems related to transportation and border restrictions. This in turn has a damaging effect on fishers and fish farmers’ livelihoods, as well as on food security and nutrition for populations that rely heavily on fish for animal protein and essential micronutrients.

Read more …

GLF Bonn Digital Conference 2020: Food in the time of crises - June 3 - 5, 2020. Register now!

Human health and livelihoods depend on planetary health. So, how can we feed a growing global population without eating the planet? The 2020 theme of GLF is “Food and Livelihoods.” Today, food systems are one of the largest sources of greenhouse gas emissions, a main driver of deforestation and the greatest threat to biodiversity. We need to transform the way we produce food and, as the COVID-19 pandemic is showing, we need to start now.

Read more …

CBFP News Archive